In Module 7 of the Internet Marketing Bootcamp we discuss various link building techniques, and how building the right links is an important part of your off page SEO and making your site rank in the search engines.
NB: Google have changed the way they rank sites in Google. (known as Google Panda and Google Penguin updates - so now you should mix up your links and NOT make them all "Anchor Text". In fact, the minimal the use of anchor text the better.
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