Do you remember that slowed down sound you hear when the batteries on your music player are running low? Burst and ARA developed a Facebook competition in the Netherlands around this experience to promote awareness for battery recycling.
The campaign was a big hit: in one month over 1.000.000 people were reached, more than 11.000 people participated and the Stibat’s ‘Lege batterijen’ page got close to 10.000 new fans.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?