The new YouTube "One Channel" design rolled out to all accounts on YouTube last week! Two of the main new features is the ability to add a channel trailer and upload a custom header image that works across multiple platforms, including desktop, mobile, tablets, and TV.

Today we give you tips for how to create a channel trailer that's engaging and will convert non-subscribers into subscribers. We also take a look at the header image and give you some tips on how to design it so it works well across all devices.

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