Digiscript, Go Motion, Clear Channels and McCann Worldgroup have collaborated to execute the Christmas Augmented Reality for BGC on December 2012 as an additional attraction to its commercial areas.
"BGC's Christmas Augmented-Reality treated children and adults alike to a world of computer-generated video play. Here, one can watch oneself hula hoop with Mrs. Claus, play with the elves and dance with Santa in real-time with Santa Claus on a 9-feet by 15-feet LED screen."
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