"Tonalization is a term coined by Dr. Shin’ichi Suzuki, the founder and namesake of the Suzuki Method of Violin instruction, and is defined as the student's ability to produce and recognize a beautiful, ringing tone quality on their instrument. Tonalization can be used also for other musical and technical goals, but it is in hybrid storytelling where I am going to borrow it to coin a new video editing term. As with music, video stories combine many different "notes" together, hopefully working in harmony to enhance the feeling of the overall piece. One "note" is the light; another "note" the color pallet built in the color grading stages; another the perceived sharpness, contrast, brightness, etc. Each of these "notes" taken together add up to the overall "tone" in the final production." - Chuck Jones

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