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Are you running your own business or thinking about it? If you have concerns about where to start and what are some of the things you should be thinking about, then these tips might be helpful for you. An important first step in business planning is knowing your brand and being able to communicate that effectively in a short positioning statement. It’s also important to know who your target audience is and have an understanding of the competitive landscape. Then, your ready to begin your short term and long term plans for your business. Essentially this means coming up with strategies and tactics to move your business forward. And once, the planning stages are complete and you’ve executed the plan, it’s important to figure out what worked, what didn’t work so that you can figure out how to refine your plans moving forward, every time improving the efficiency and efficacy of your business plan.

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