Project: Kia - Revolution of Mobility
Client: Giantstep / Screen X / Kia
Music and Sound Design: Box Of Toys Audio
Dolby 5.1 Mix: Factory Studios

BACKGROUND /
Our latest collaboration with the super-talented Giantstep and agency Screen X takes us on a journey through the evolution of mobility for Kia Motors. This short brand film was created for a world exclusive multi-screen cinema event in Seoul in which you literally take the drivers seat and are immersed in the action. A special edit of the film was also featured at the Seoul Motor Show 2013 - find out more about the screening here vimeo.com/63142627. ScreenX expands the screen by optimizing multi-projection mapping inside the movie theater. This enables everything to become a screen, including both of the side walls. The audience doesn’t just watch the movie, but becomes a part of the movie itself.

APPROACH /
Read about our approach and see the full screen film here vimeo.com/61801451

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