Pre-roll advert for The Snowboard Asylum - The UK's Largest chain of snowboard stores.
This pre-roll was shown during the run up to Christmas. Filmed at a snowboard World Cup event in London, we used TV presenter Tim Warwood as the lynch pin of the ad, filling in with Vox Pops from the spectators in the audience.
Our series of TSA pre-roll ads were shown on MPORA, a video network devoted to niche action sports.
The campaigns generated an astonishing 10% CTR (Click Through Rate) which is almost unheard of. (The average CTR in the UK for pre-roll ads is around 3%)
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