iFashion London - I set the trend, I set the fashion.
iFashion is a fashion show for students by students with a social media edge. As Gen Y's, we are digital natives. Our future buying power is in the billions. And we engage daily with brands online. We know how to do this, and we want to show the world what we can do.
The show will be open to all current and recent alumni at any UK school that focuses on fashion design.
We will organise the show, involving students in every part that we can.
iFashion London will take place in early July and will travel out to our online community through social media. Attendees will vote on the designs and the winner of the people's choice award will be awarded the inaugural iFashion London Show award!
As marketing and business students Masters students, we want to put on a fashion show to support other students and to showcase our skills in project and event management.
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