There is a lot of data being collected out in the world, especially in the non-profit world. the question is, are people actually using that data to make changes to the work they are doing? Making it better? Many are not. We call this data puke. Lots of data collected and no changes are made. The whole point in collecting information is to reflect on it and make changes so that you can can be more efficient, prove success, and keep improving.

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