Jesper Sørensen reveals the competitive advantages and disadvantages that startups and established companies can exploit as they compete for customers in new markets. He is the Robert A. and Elizabeth R. Jeffe professor of organizational behavior at the Stanford Graduate School of Business.

Learn more about Jesper Sørensen: stnfd.biz/mTiw0

Learn more about the Stanford Graduate School of Business: stnfd.biz/mTix0

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