They say good news travels fast. In this case, it took two weeks. That's how fast we got two animated spots on air for OSF Saint Francis Medical Center. When a new consumer perception study showed folks preferred OSF Saint Francis two to one over their competitors we didn't waste time -- or money -- in spreading the word. By getting the two cost-effective spots to market so quickly, we pre-empted a key competitor's attempt to put their own spin on the study, which for them wasn't the best news. thinkhippo.com

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