Sustainable forest management is one of the practices used in maintaining Satoyama landscapes. This video introduces two entrepreneurs who employ both traditional knowledge and scientific advancement to support the biological diversity of their forests and mountains. Chouichiro Oono keeps his father’s charcoal factory alive by managing a grove of Kunugi trees that are needed to produce traditional sumi charcoal for Japanese tea ceremonies. Toru Hayami, owner of the Hayami Forests, plants several species of trees to grow side-by-side, helping to sustain the overall health of his forest. Their lives and businesses demonstrate that the practices of Satoyama are financially viable.