Fashion designer Carla Fernandez works with different communities in her native Mexico to design garments that speak to Mexican heritage and identity.
At the What Design Can Do conference in Amsterdam Fernandez explained that “mobility” is an important part of her design process – with her label she travels to the communities where the artisans are based.
In studying traditional Mexican garment making techniques, Fernandez found that everything was made out of squares and rectangles. Her work also draws on these forms to create various bespoke pieces with beautiful fabrics.
Fernandez talks about the designs of the Mexican cowboys with leather embroidery, as well as dresses made using the same techniques used to make hammocks.
Looking to the future, Fernandez says the next generation already have the design skills to continue this uniquely Mexican techniques, as it is passed down from generation to generation. The important thing rather, is to find ways to monetise it to ensure its continued existence.
Ultimately Fernandez’s work is concerned with showing the world the best of Mexican design.
View more inspiring videos like this one at designindaba.com/video
Designindaba.com hosts hundreds of videos of speaker presentations and interviews and world design news. Updated daily, its content features the most cutting-edge design thinking and the work and ideas of the world's industry leaders in all the creative fields.
Design Indaba is a multi-tiered platform committed to a better world through creativity. Established in 1995 with its flagship conference, it has evolved into a multidisciplinary experience that now consists of the globally acclaimed annual Design Indaba Conference, Simulcast, Expo and FilmFest, as well as a host of parties, performances, training workshops, design projects, community initiatives and publications.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?