Launching a startup is notoriously competitive, fast-paced and all-consuming. For those with a vision but without the funding, knowing where to focus resources and attention is difficult.

Ben Wolstenholme speaks to Moving Brands CEO Mat Heinl about his learnings as the founder and chairman of both Moving Brands and Madefire, sharing his views on the non-negotiable steps to get your product to market with a flexible, future-focused business model.

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