Objective: Imirus is an industry leader in digital publishing and content distribution. They are currently refreshing their identity through a website/branding redesign, and they wanted a brand identity video that reflected this updated identity.
Results: Our focus throughout this project was to create a timeless piece that was consistent with Imirus' new image and brand language. We built a strong mission statement that focuses on their overall desire to help clients build their audiences with their digital publishing platform. We complimented this statement with imagery that embodies how real people connect everyday in a digital world. The communication is not an aggressive sales pitch, but rather a message that people will connect with and allows them to envision the possibilities. The finished product is used to drive brand recognition through web, social, sales and public speaking forums as well as conventions.
Video produced by GoVicarious.com Contact us for more information about our video marketing services.
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