In his BlogWell Minneapolis case study presentation, "Marketplace 4.0 at CME Group," Allan Schoenberg, Director of Corporate Communications for CME Group, shared insights on how the company has been so successful in finding their audience online.
Allan's presentation covers how after using Twitter for about a year, they've grown their follower count to over 750,000, as well as how they've seen success using LinkedIn and how they're beginning to measure the ROI of their efforts.
(Special thanks to our lead sponsor, Globalpark, for help making BlogWell Minneapolis possible.)
BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice, and answer your questions.
To learn more about BlogWell, visit gaspedal.com/blogwell/
BlogWell is produced by GasPedal and the Social Media Business Council.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?