An examination of how a military service and federal regulatory and law enforcement agency applies social media tools for not only the Coast Guard public affairs program, but for internal and external corporate communications. Commander LaBrec discusses positive results to date including the use of social media to provide public safety before and after Hurricanes Gustav and Ike, developing relationships with military bloggers, and the use of social media feedback to become a response and learning organization.
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BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice, and answer your questions.
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BlogWell is produced by GasPedal and the Social Media Business Council.
Learn More: gaspedal.com and socialmedia.org