Andy Abramson, CEO of Comunicano, is a journalism graduate, and lectures every year at Temple University. In this interview, he discusses the changes that are currently taking place in the advertising world because of social media. He also discusses why micro-niche markets are important, and stresses newspapers need to learn how to cultivate a community.

Abramson is co-host of World Technology Roundup, a technology podcast, and is a self-described world traveler.