For the introduction of the new Lumix G5 we asked 3 professional photographers to leave their comfort zones and step into something totally new and unexpected. We equipped them with the new LUMIX G5 and sent them all around the world to try the camera and to upgrade their own photography. We created this multichannel campaign that tells the story of each photographer and its experiences with the new LUMIX G5.
This is the Fast AF Tutorial with Andy Barter, a still life photographer from London.
Agency: Lukas Lindemann Rosinski
Creative Direction: Thomas Heyen, Markus Kremer
Art Direction: Victor Aloji, Christian Baur
Copywriter: Erick Barrios
Production Company: Markenfilm Crossing
Director: Christian Grüner
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