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Film to promote 11 years of a relatively well known company...



Production Company: Across the Pond Productions/Google Creative Hub
Executive Producer: Rachna Suri
Creative Direction/Animation: Studio Hansa
Editor: Robert Waddilove
Composer: Si Begg
Production Manager: Amy Gaunt

Credits

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  • garrick campsey 2 years ago
    whos the music by?
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  • Jonathan Good 2 years ago
    nice work - what application did you use to make the video?
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  • francesco improta 2 years ago
    awesome video
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  • Powerflasher GmbH 2 years ago
    We like it :)
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  • Studio Hansa. plus 2 years ago
    Thanks guys. Garrick, music is by the awesome Si Begg. Jonathan, a mixture of stills photography, After Effects, Cinema 4d and tiny bit of film.
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  • Paul Anthony Webb 2 years ago
    This is some nice stuff!
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  • Matthew Roberts plus 2 years ago
    excellent stuff Nick.
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  • Studio Hansa. plus 2 years ago
    Thanks Paul, Hey Matthew,hope all is well!
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  • Tyler Von Muehlen 2 years ago
    I thought that sounded like Si Begg.
    Nice stuff!
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  • David Gidali plus 2 years ago
    Great work! Now the only thing I'd change is the music, to something more dramatic and scary - because Google is growing a bit TOO fast... ;-)
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  • David Murphy 2 years ago
    It looks like you put a lot of work into this, and I think it is informative and well presented, but I have a couple of complaints. It moves a little too fast, as I don't have time to absob all the information as your moving across the screen. Also I'd eliminate or reduce the constant shake as it made it harder to actually read what was there when you held on to a scene for long enough to read it. I'd reccomend either eliminating the text and narrating, then you could go faster, or slowing down and eliminating the shake.
    Cheers,
    Dave
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  • Mian Abdur Rehman 2 years ago
    its was great but it was tooo fast and should have been lil zoomed in to read the text clearly !!
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  • josh whitney 2 years ago
    agree, really cool video, but just a little too fast.
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  • Westin plus 2 years ago
    awesome!
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  • Studio Hansa. plus 2 years ago
    re: speed. Points are definitely taken. Apologies for those who don't like the speed. However we took a (relatively brave ) decision to make it break neck. We discussed the fact that people may not be able to read it all but our thoughts were that it isn't meant to be an infomercial. The same way that if you leafed through a scrap book some things would be more focal and some more peripheral. So we were aware of this - and of course it is super fast. In some ways the holistic point of the spot was kind of to show how Google had developed at a rapid rate beyond which most can comprehend. So this over arching narrative of 'kkep up or you'll be left behind' took precedence over making sure every Google creation (major or minor) was explained. There is even more information we had to cul but our intent was never really to cross the 't's and dot all the 'i's of Google...as the beauty of it is that Google exists so that you can...'Google...any bits you don't know about. By this token even if we did highlight every app or development, we would never have been able to fill you in on what all their functionality is.

    Definitely understand those that don't like the speed but just wanted to explain the back story. Hand held too was a deliberate lo-fi intention to cheat the illusion of reality and bravely move away from a rostrum, safe infomatic.

    Thanks!
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  • Daniel Capstick plus 2 years ago
    justified!
    nice spot scotty.
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  • Alteroy plus 1 year ago
    great job!!
    published at the candy shop
    vimeo.com/channels/candyshop
    :)
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  • Oubahmane Ibrahim 1 year ago
    nice nice !
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  • Uploaded Tue October 27, 2009
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