SloMo is a slow motion video installation at the new M7 building in Stockholm, where passers by are invited to record a three second video clip. Instantaneously, the clip is converted to a 30 second slow motion video portrait that is streamed to screens around the building.

By continuously streaming the video portraits, SloMo gives the building a memory of the people that have passed through the space, inviting self reflection and play from new authors. The piece is a stimulating, provocative reflection on the role of the moving image in public space and the changing nature of video in the YouTube era. Video no longer stands as a truth or as narrative but as conversational fragments and observations of people..

SloMo transforms the entrance into a casual performance and viewing space with people sitting and standing watching their friends and colleagues perform: either live, or in slow motion on the screens. The live performance space provides a surprisingly intimate 'bubble' within the public arena: the lights and eye of the camera inviting ever more creative and crazy experimentation. The work becomes both a focal point for authorship and consumption as well as a story space for the residents and building.

With Slomo, slow motion video leaves the high end production studio to change the way slow motion and video is perceived in public space.

see more at creativeadvisor.net/docs/slomo.htm

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