Economic developers around the nation understand the importance of integrating social media into their marketing plans. However many are still struggling to understand how to convince their board that this social media can be a valuable tool, let alone master the best practices for success.

Arti Kuthiala, Marketing Director of GIS Planning and ZoomProspector.com, addresses key challenges facing economic developers in social media today, including how to set yourself up for (and measure) success and the best practices in the industry today in this webinar.