NYC came out to party with PointRoll and Cut&Paste for GAMIFIED New York!

As a continuation of what we started at SXSW in March, our GAMIFIED events were designed to speak strongly to the digital creative community. PointRoll is and always has been committed to making the most creative ads solutions online. What better way to show how we like to push creative limits than by hosting a live design battle! In each event, there were three teams of designers who were given a theme at the beginning of the night, and had to work against time while mirroring their computer screens on 16ft screens onstage for attendees to watch as they worked through the design and coding process. We challenged three teams of two game designers to create the ultimate game interface complete with a working prototype ON THE SPOT based on the theme "We Gotta Talk". The audience got to witness the designer's progress and were able to submit sketches that could be incorporated into each of the game concepts as well as being abel to vote for their favorite team via twitter.

The night was filled with insane visuals, live music by electro-pop band Clintongore (, multi-screen crowd participation, high energy sounds by DJ RT, fun prizes, delicious food, plenty of drinks and live painting by NYC's biggest underground graffiti artist DonRimx ( Check out the video below to better understand what exactly went down at these events!

Congrats to our winners of the night Team EASTERN PROMISES!

CHIMERA - Phoenix Perry & Jane Friedhoff
EASTERN PROMISES - Ramsey Nasser & Ivan Safrin
GIGANTIC MECHANICS - Matt Parker & Greg Trefry

Music: "The Day My Bars Dropped" by Heath McNease

(Event concept created by PointRoll Marketing and Cut&Paste)

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