In the latest video of ADC's Behind The Cube series, Ari Weiss, Executive Creative Director of BBH New York, talks about the thoughts behind UNICEF's "Good Shirts" campaign, including an idea that intended only to create buzz, but ended up securing $300,000 for the charity. The artwork on the charity T-shirts was designed by ADC Young Guns Justin and Christine Gignac.
ADC Awards Season is now open, including the ADC Annual Awards and Tomorrow Awards Call for Entries! Please visit adcawards.org for more information.
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