Upfront work with a very diverse selection of clients across the Marketing and Communications sector, where the sales process can vary greatly. Some are more contract driven and the review process is more clearly defined, whilst others need to take a more consultative approach to winning and growing business. Typically we are focused on winning business with potential spend of £50,000 to £200,000 upwards and as you’d expect, the larger the deal, the longer the sales cycle and the more people involved. Pitching for big contracts through a single contact and quick turnaround times are extremely rare.
New clients often ask us how long it will take to start winning business. To help answer that question, we have tracked back over all our client wins over the last 8 years. We have identified on average when our clients won their first bit of new business through us and put together this video to help bring this to life.
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