(this isn't a real ad, it's my 2nd year uni work, and this car doesn't exist)

I'm sick and tired of adverts flashing in your face when you least expect the m too. People treat you like you're stupid, hoping you'll buy something just because they say it's cool, or because there is a celebrity on the ad.

Well this is my response to that. It is an anti car advert. An ad which shows the lines of the car and lets the user decide for themselves. It attempts to draw the viewer in by giving them an emotional attachment to the product.

The car is my own design, inspired by the Audi R8 and Bugatti Veyron. I read a lot of books on car design whilst doing this project :)

Technically, this was my first time using Maya. Second using AE. And the learning curve is pretty steep haha.

99media.co.uk