Mobile photo bill pay is gaining some steam in the financial services industry as a solution that can level the competitive playing field for smaller credit unions when they go head-to-head with the bigger FIs out there. Allied Payment Network's President/CEO Ralph Marcuccilli joins us to discuss how this technology can help credit unions and community banks compete with their bigger brothers without spending a fortune investing in extravagant tech products. In fact, Ralph's company deliberately targets smaller FIs when selling his mobile photo bill pay product PicturePay. It's an interesting strategy that seems to be paying off already.
Check out our discussion on this mobile technology and let us know what you think. Enjoy!
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