We headed up to San Francisco and shot at some pretty legendary SF locations for the latest Frye Jam.
Directed by: Jeremy & Claire Weiss
Group: Grace Potter and the Nocturnals
Client: Frye Boots
Creatives: Conway Williamson, Michael Petry
DP: Justin Donais
Producer: Sara Gersbach
Prop styling: Zach Kinsella
Styling: Djuna Bel
Hair styling: Jay Diola
Make-up: Amy Chance
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