Every year Al Galayel region in Qatar becomes a place for a traditional hunting. For 28 days our camera follows a battle between 16 teams and checks who gathered more prays.
We wanted to focus on the pure and immortal combat between the man and nature. The hunters struggle with the wild desert depending only on their own skills, instinct and strength – like in the old days, like heroes we’ve all heard stories about. We came up with an adventure poster concept featuring our hunters and spread it through TV package and a print advert.

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