Vi-Ability’s footballer turned business leader CEO Kelly Davies has been recognised by the Prime Minister with a Big Society Award for her work tackling both youth unemployment and commercial sustainability in football clubs.

Kelly Davies, 29, founded Conwy-based social enterprise Vi-Ability in 2010. Vi-Ability has been commended for their work in transforming local football clubs into centres of opportunities and leadership for their community through education, training and employment.

On behalf of the Prime Minister, Wales Office Minister, Baroness Jenny Randerson presented the Big Society award to Vi-Ability during a visit to Conwy Borough Football Club, where she met staff members and individuals on Vi-Ability’s supported employment programmes.

The minister then later accompanied Kelly Davies on a visit to Ysgol Bro Cernyw in Llangernyw to experience Vi-Ability’s ‘Winning Mentality Project’, a concept being delivered in primary schools to raise awareness of the importance of participating in exercise to improve well being. Coverage: ITV Wales

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