Census "Community" - Director's Cut

When our friends at Global Hue approached us with this creative we knew right away this would be a special spot for the 2010 United States census. The concept is based around a child building her idea of the perfect neighborhood out of play doh and sending the message that by filling out the census you could help your neighborhood get the services it needs. Using CG to bring the clay to life in a stop motion technique was liberating in that we could do anything we wanted with the camera and the look and feel of the characters. At the end of the day we were all thrilled with the outcome and the message it sends.

U.S. 2010 Census "Community" Project Credits

Title: Census "Community"

Length: :30

Debut date: 1/18/10

Film locations/studios: Gary's Loft, Brooklyn, NY.

More info: http://bit.ly/8vD6N5

Client: U.S. Census Bureau

COTR Branch Chief: Kendall Johnson

Program Analyst: Angelia Banks

Hispanic Communications Consultant: Rafael Ignacio Maldonado

Advertising Agency: GlobalHue Latino

Creative Director: Amany Mroueh

Assoc. CD: Felipe Godinez

Senior Copywriter: Gerard Garolera

Executive Producer: Rosa Matos

Director: Shilo

Production Company: Shilo

Creative Director: Jose Gomez

Associate CD: Mike Slane

Director of Photography: Martin Ahlgren

Executive Producer: Santino Sladavic

Senior Producer: Hilary Wright

Line Producer: John Gomez

Coordinator: Brittany Geber

Editors: Adam Bluming, Akira Chan

3D Lead: Blake Guest

3D Model/Animation: Blake Guest, Trentity De Witt, Zach Christian, Mason Stapleton, Colin Cromwell

3D Lighting/Rendering: Erik Anderson, Walter Schulz

Compositing: Mike Slane, Ed Laag

Rotoscoping/3D Tracking: Tim Turner, Nathan Davies

Telecine Company: Company 3

Colorist: Dave Hussey

Music Company: Face The Music, Bicoastal

Composer: Face The Music

Executive Producer: Adam Joseph

Audio Mix: Penny Lane Studios

Engineer: Robert Sorrentino

Producer: Jackie Sparks

Principal Talent: Brianna Gonzalez

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