China based manufacturer Oppo asked us to create a film for the worldwide introduction of their highly anticipated new mobile device, the Oppo Find 7. A smartphone that’s designed to push the limits of modern mobile technology.

In contrary to the commercial we created for the Find 5 last year, this piece is fully computer generated. We focused on the evolution of the phone. Using organic elements and a monochromatic color scheme the film shows the Find 7 coming together piece by piece in a tranquil and abstract landscape.

Also check out the breakdown:

Designed, directed and produced by PlusOne.

Client: Oppo
Commissioned by: BKWStudio
Direction: Martijn Hogenkamp
Production: Marcel Vrieswijk
3D lead and compositing: Steffen Knoesgaard, Fredrik Ekholm
Additional 3D: Freek Freriks, Guido van Gemerden, Cas Prins, Edwin van het Bolscher, Johannes Matsson
Storyboard artist: Joeri Lefévre
Animatic: Hans Willem Gijzel
Matte painting: Fredrik Ekholm, Freek Freriks
Grading: Jef Grosfeld, Freek Freriks
Music: Lennert Busch
Sound Design: Maurico d'Orey

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