"Fearless and Zealous every day" is the motto of San Francisco based brand, Faze Apparel. Founders Johnny and Herbert applies it in every aspect of their lives, from the fabrics, the cuts and the colors they use all the way to how they started Faze Apparel. They started out of passion, screen printing T-shirts and selling them at different events and concerts around Los Angeles and San Francisco, just getting their name out there and making money to create more. They went on to sell online and through different retailers in California, fast forward to 5 years later, they are now shipping worldwide, through Karmaloop and their webstore. They also opened a flagship store in San Francisco in which they host dope events, supporting local artists, photographers and just being very active in the community. Located in a perfect spot, between Valencia and Mission street, in the heart of the Mission district. This is where I met with Johnny and shot this interview. Enjoy and for more on the brand, visit fazeapparel.com

Produced, shot and cut by Alexander Millimeter
Music: Make your move" by Hieroglyphics feat. Goapele

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