As Chief Creative Officer for Burton Snowboards, Greg Dacyshyn has carved himself a career shaping the output of the world's leading snowboard company. With his impressive silver beard and eccentric look, Greg stands out in any room and is often stopped for stranger-selfies. A soft-spoken man of few words on our first few encounters, he reveals himself to be not only super funny but incredibly real and kind. To call Greg Dacyshyn a gear-head would be quite the understatement, and it's this that initially captures my curiosity; how can he possibly retain an attention to detail with the sheer volume of products and marketing output that Burton produces? After meeting several times over the last couple of years, we corner Greg just before the Burton European Open halfpipe finals got swallowed whole by Iouri Podladtchikov down in Laax.
Interview by Nick Bridge
Camera, edit and animations by Peter Skov Nielsen
Additional footage from Burton
Music: Bowmont / Glacier from the Hovering EP
Thumbnail portrait: François Marclay
For the full interview get Bitchslap 20 here: bit.ly/QKisvN
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