Supertou.ch worked with The Guild to build 3 "pods" to introduce the new Elite collection of Nike sneakers. One of each for Lebron, Kobe, and Kevin Durant. The sneakers were displayed in pods made of a metal frame and switchable glass in it's clear state. When a user lifted the sneaker, a sensor attached to an arduino would become aware and trigger the switchable glass to go opaque, in turn providing our projection surface for projected mapped content associate with each player/sneaker. Placing the sneaker on it's base turned off the projection mapping and reset the glass to clear.
Complete blog post can be found at alpaykasal.com/blog/nike-store-las-vegas/
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