This commercial series was shot over the course of 6 months for the opening of a new hospital in the Lafayette area, St. Elizabeth East. St. Elizabeth has been the health care leader in the Lafayette region for over 125 years, and the opening of the new hospital is just another step in the long history of patient focused care. Through this, we at Haan developed the campaign around the mantra "this hospital was built for you".
These spots were shot on the Canon 5D Mark II, Canon 7D, and the HVX 200a with a Redrock M2 Lens Adaptor.
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