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Transparent House used its visualization capabilities to create a tribute to a company they greatly admire on the occasion of the iPad release. The idea was to show a glimpse into the history of this product giant by modeling some of the innovative products they've developed in their 3+ decade history.

The animation was done entirely using 3Ds Max and V-Ray render and took about 10 days to complete. Professionally done 3D visualization is the perfect tool to present concepts or new products in a beautiful, photoreal style, while creating a mood with music and conveying a message, through on-screen text or narration.

This animation was an artistic exercise and not intended for commercial use. The animation is not affiliated with Apple or any third-party companies. We hope this animation will be used mainly as an educational tool for the 3d visualization or/and design industry.

Update: We get a lot of comments and questions on why iMacs or iPods were not shown in the animation. The movie was done on the occasion of release of iPad. We wanted to show the products in Apple history that in our opinion were best related to the nature of the iPad. There were also time limitations - we just couldn' t get every product in.

You can follow on more news and projects from Transparent House on facebook.com/transparenthouse

Credits

Likes

  • This is how a presentation should look, excellent!
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  • Lovro Krnic 1 year ago
    wow, beautiful
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  • awesome, but I really think the iMac should be in the video.
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  • Ox 1 year ago
    what a cool video
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  • eric alba 1 year ago
    lovely texturing and lighting. go V-Ray.
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  • Adrien DONOT 1 year ago
    amazing
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  • roman k 1 year ago
    Who is the music by?
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  • Rory Prior 1 year ago
    I'm surprised you guys missed the iPod out of there, it was an incredibly important product in defining the future direction of the company.
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  • Transparent House pro 1 year ago
    To everyone:

    Thanks for your great comments! 

    Bruno and Rory:

    We knew people would ask why we left out certain products. The movie was done on the occasion of release of iPad. We wanted to show the products in Apple history that were best related to the nature of the iPad, meaning a new way of computing. And of course we just couldn' t get every product in.

    Roman:

    It was our pleasure to work with composer Oleg. The link to his vimeo page you can find under Credits on this page ( left side).  
  • Rory Prior 1 year ago
    Thanks for the explanation. Beautiful video all the same :)
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  • Mr:Unique 1 year ago
    This is Amazing

    Fantastic Work Guys
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  • MikaelDorian 1 year ago
    Awesome!
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  • Grant Hutchinson 1 year ago
    Nicely done. However …

    I’m totally ready for getting a fanboi smackdown on this, but there’s a problem with the screenshot you’ve grafted onto the Newton MessagePad in the video.

    The screenshot is from a MessagePad 2x00 series device, as the screen resolution is greater (480x320) than what the OMP/MP100 devices used (336x240). It’s also greyscale (look closely at the shading in some of the interface elements above the silkscreened button bar) vs the 1-bit display that the original MessagePads sported.

    I know this because the screenshot was taken directly from my Newton, which runs the Newton Personal Data Sharing (NPDS) web server software and can share screenshots.

    npds.free.fr

    I can supply you with a more device-accurate screenshot, if required.
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  • Jean-Paul de Jong 1 year ago
    Fantastic...
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  • Chris Herbert 1 year ago
    Mesmerizing!
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  • skellener 1 year ago
    Really great! (But not a single iMac? Really?)
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  • Franklin McMahon 1 year ago
    Great job!
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  • Jason Koning 1 year ago
    'Seriously' impressive - but no iMac is a glaring omission IMHO.
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  • Kun Qian 1 year ago
    oh my goodness !
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  • Daniel González 1 year ago
    Ammm apple!!!!!
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  • Daniele Marucci 1 year ago
    how we could live without apple???
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  • Casper de Hart 1 year ago
    Beautiful, but where is the entire Aluminum/Uni-Body series?
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  • Transparent House pro 1 year ago
    Thanks for your feedback everyone!

    Grant, thanks for sending the Newton screenshot file!

    To skellener, Jason and Casper, thanks for your comments - check out our response above why we decided not to include certain products in this animation.
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  • Patrick Tusinski 1 year ago
    Awesome!
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  • cool. but the screen on the mac plus / SE is way too reflective... it was more flat and opaque... the body was more beige... great video "quand-même"... ;-)
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  • The Geezer plus 1 year ago
    Why no performa 5200?
    -only joking
    Really, this is very impressive
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  • max_ov 1 year ago
    Great presentation! :)
    Really impressive, missing the iMac though...
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  • voromax 1 year ago
    При съемке фильма ни одно яблоко не пострадало?)
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  • saM 1 year ago
    history of apple without ipod ? seriously ?
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  • MilkAddict 1 year ago
    very well done and cool video :)
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  • Rolando Peralta 1 year ago
    very very cool video. But... "revolutionary" product? common... they launch the iPad nano in 2007... did you see it in the video? And I think it's better, it (the nano) even makes phone calls... ;)
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  • kiwi 1 year ago
    WOW!! I mean WOW!! Great job.. Now I have some Apple Pr0n ;)
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  • Max Wittrock 1 year ago
    wow.
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  • Blktmo 1 year ago
    Well done
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  • zxspectrum 1 year ago
    ★★★★★!

    Any 1080p HD version out there...?
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  • dtk 1 year ago
    Hate to be a total newb here, but is this all CGI? And, did you create all models from scratch, or did you have CAD specs. It's such a beautiful job.!!!
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  • Transparent House pro 1 year ago
    dtk, thanks! It's all pure CG and we created everything based on photographs found on the web...
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  • Bill Fant plus 1 year ago
    Very nice!
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  • Kate Foy plus 1 year ago
    Fab!
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  • Ian S 1 year ago
    That is AMAZING!!!! apple.com/ipad They say you can order it March 12th, and it will be shipped on April 3rd. How did you make it so popular? Only like 3 or so people watch my video a day. More then a thousand watch yours a day! How do you do it?
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  • mpared plus 1 year ago
    brilliant posted at the curious brain
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  • Tomasz Zelmanski 1 year ago
    Looks awesome! Great 3D work!
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  • Laurent 1 year ago
    excellent...
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  • Taylor Simpson 1 year ago
    he used garageBand to make the background music i recognize the loop at the end
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  • Rodrigo Ortega 1 year ago
    sweet!
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  • Jaime Carrión 10 months ago
    very cool! thanks for sharing!
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  • Kapil Chakre 8 months ago
    good
    '
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  • Pocket Show pro 4 months ago
    WOW! Fantastic job!
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  • Eilon Kaufman 2 months ago
    with what program was this made? amazing
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