Álvaro González-Alorda is co-founder of emergap, Professor at ISEM Fashion Business School (University of Navarra), Associate Professor at Instituto de Empresa and Visiting Professor at INALDE Business School, among other business schools. He is a specialist in innovation and change management. He has collaborated with more than 100 companies in 20 countries. He is the author of Los próximos 30 años and The Talking Manager. He speakes Spanish and English. His blog is an international reference in innovation.