Service Design
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Ryan Armbruster on The Business Value of Service Design, IIT Design Research Conference, 2009
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ABOUT THIS TALK Design research and methods hold great potential to enhance and improve today's service economy, however, the application of these tools is greatly underutilized across service industries.…
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Shelly Evenson at IIT Design Research Conference 2007
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Designing for Service: New Ways to Get at the Heart of the Service Experience As the US shifts to a knowledge-based, service-centered society, companies will turn to design to differentiate themselves…
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