The Australian Government recently announced its intention to ban the use of artwork and logos in the branding of tobacco products, effective from 2012. In this seminar, four distinguished speakers, comprising: Professor Mark Davison (Law, Monash University); Professor John Freebairn (Economics, University of Melbourne); Associate Professor Angela Paladino (Marketing, University of Melbourne) and Mr Tim Wilson (Institute for Public Affairs), consider the economic, legal, ethical and marketing implications of this decision.
ipria.org/events/seminar/2010/Tobacco%20Seminar/Tobacco%20Seminar.html
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1 year ago
Banning Tobacco Logos (Part 1)
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The Australian Government recently announced its intention to ban the use of artwork and logos in the branding of tobacco products, effective from 2012. In this seminar, four distinguished speakers, comprising: […]
Kwanghui Lim Editor
cliff Video Recording
1 year ago
Banning Tobacco Logos (Part II)
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819
John Freebairn holds the Ritchie chair in economics at the University of Melbourne
Kwanghui Lim Editor
cliff Video Recording
1 year ago
Banning Tobacco Logos (Part III)
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Angela Paladino is an Associate Professor in Marketing at the University of Melbourne. She is a recipient of over $2M of competitive funding and has collaborated with over 40 organisations across her research […]
Kwanghui Lim Editor
cliff Video Recording
1 year ago
Banning Tobacco Logos (Part IV)
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879
Tim Wilson is the Director of the Intellectual Property and Free Trade Unit at the Institute of Public Affairs. He’s previously worked for trade and communication consultancies and in international development […]
Kwanghui Lim Editor
cliff Video Recording
1 year ago
Banning Tobacco Logos (Part V)
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Mark Davison is a Professor in the Faculty of Law at Monash University. He is a co-author of Shanahan’s Australian Law of Trade Marks and Passing off, the leading Australian reference work on trademark […]
Kwanghui Lim Editor
cliff Video Recording

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