While the owner is away, the hi-tech gadgets will come out to play. Protected by the shroud of night and an empty house, a band of super advanced television components come together & take center stage to create their own stunning lightshow.

I was brought in to Digital Domain to concept, design and figure out how to bring to life an intricate lightshow described in Carl Erik Rinsch directors treatment.

After extensive initial image research on light, I created a series of styleframes that explored how the light came together to form a central lightshow. I knew it would be key to work with Josh Nimoy on the project to push and expand a piece he had written and offered open source on his personal website called "Pinch". Josh was down for the cause and wrote several OpenGL applications in C++ that gave me the parameters & control to tweak and render beautiful cones of light tissue and the central light orb.

Although the project timeline didn't allow for full 3d camera matching within Josh's systems and subsequent integration before delivery, we did turn the corner after extensive testing and were able to match the cones of light in Josh's systems to camera moves (which you can see at the end of the behind the scenes video below). This project set solid groundwork for more advanced coding system development on future projects with Josh.

Credits:
Agency: BBH London
Executive Creative Director: John Hegarty
Art Director: Rik Brown
Copywriter: Jon Fox
Producer: Kristin Armstrong
Asst. Producer: Louise Bonnar
Senior Account Manager.: Clay Mills

LIVE ACTION PRODUCTION COMPANY

RSA, London
Director: Carl Erik Rinsch
Director or Photography: Claudio Miranda
Line Producer: Cindy Burnay
1st Assistant Director: Howell Blitstein
Production Supervisor: Ben Randolph

ANIMATION, VISUAL EFFECTS & EDITORIAL

President of Commercials, Exec. Producer: Ed Ulbrich
Executive Producer/Head of Production: Karen Anderson
Visual Effects Supervisor: Jay Barton
CG Supervisor: Ron Herbst
Producer: Chris Fieldhouse
VFX Coordinator: Stephanie Escobar
Previsualization Artist: David Rosenbaum
Flame Artist: Dave Stern
Online Flame Artist: Kevin Ellis
Nuke Compositor: Sven Dreesbach
Nuke Compositor: Rafael Colon
Digital Artist: Marc Perrera
Digital Artist: Lee Carlton
Digital Artist: Tim Nassauer
Digital Artist: Tim Jones
Digital Artist: Chris Norpchen
Digital Artist: James Parris
Digital Artist: Justin Lloyd
Digital Artist: Ruel Smith
Digital Artist: Navin Pinto
Digital Artist: Derek Crosby
Motion Graphics Artist: Jake Sargeant
Motion Graphics Programmer: Josh Nimoy
Roto Artist: Hilery Johnson Copeland
On Set Tracker: Scott Edelstein
Integration Tracker: Montu Jariwala
Editor: Russ Glasgow

SOUND DESIGN: Wave Studios
Sound Designer: Jack Sedgwick

j vimeo.com/62662083

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