With over twelve years digital experience, Ashadi is one of the region’s most experienced and respected digital creatives with a string of local and international awards (27+) and prominent industry engagements to his name. A digital native, he believes that for advertising agencies to stay relevant, they must embrace technology as a broader part of the creative discipline. To this end, Ashadi has guided a number of the world’s most iconic brands into the digital space, producing bold and innovative ideas for companies including Nestle, Unilever, Vodafone, Coca-Cola, Nike & SEGA to name a few.
As National Creative Director, Digital at JWT Sydney, Ashadi is responsible for shaping the agencies digital vision and establishing its creative credentials. He curates a diverse team of talent that calls on the collective magic of designers, writers & technologists in the endless pursuit of the next big idea.
Ashadi takes inspiration from Jim Henson, a storyteller who reinvented the art of puppetry, turning it into a brand for modern audiences.
- About Ashadi - Personal Site