About Avanti Productions
Founded in 2005, Avanti is a boutique creative firm and video/film production company. Jack and Yossy Zagha launched the company with a mission to reinvent commercial advertising strategy by creating unique and captivating communications content that is tailor-made to a client’s needs and eschews clichéd formulas.
At the heart of its methodology is the marriage of the engaging story-telling of filmmaking and the eye to achieving business goals of truly effective advertising. This unique approach has allowed the company to create successful commercials for several internationally-renowned brands including Budweiser, ESPN Deportes, McDonald’s, Pepsi and Comercial Mexicana. Avanti has also created content that addresses pressing social issues (e.g., corruption, discrimination, environmental protection) for institutions such as the United Nations, The National Water Commission of Mexico and the Mexican Department of Public Service. Regardless of the client, all of the firm’s work is marked by a unique and sharp-witted comedic style.
At the same time, Avanti has continued to produce short and full-length films. I Like You Too is a prime example of this work. With more than 9 million views on YouTube, it is the most-viewed short film in Mexico. The company has also produced two award-winning, feature-length films: Goodbye, Cruel World and Bottom’s up. With a particularly Mexican sensibility, their films address the universal predicaments of modern life.
Satisfying a fundamental need in the market, Avanti Productions combines marketing know-how, singular creativity and high-quality production values to create engaging content while reducing costs and time to market. We take a fresh approach to creating high-impact audience experiences.