Since 2003, beActive has been a pioneer in creating, developing and producing groundbreaking entertainment for all screens, from TV to mobile phones.
beActive originally specialized in mobile entertainment and marketing campaigns for national and international mobile operators and well-known brands (TMN, Optimus, Vodafone, Vivo, Claro, Eristoff, BP, Halcon, etc.). With the launch of the cross-media hit “Sofia’s Diary”, the company’s activity shifted to the creation and distribution of interactive multiplatform formats around the world.

Using the 360º approach, beActive has been producing successful entertainment “franchises” and expanding its portfolio internationally through co-productions with Canada (“The Line” and “Living in your Car”) and Brazil (“Final Punishment”). After signing a distribution deal and First Look Agreement with Sony Pictures Television International, beActive continues to develop partnerships in Europe, North & South America and Asia and to engage audiences worldwide.

beActive, “is pretty much a European pioneer of multiplatform storytelling”, in Converging Media