we’re an award winning, performance fashion brand that chooses to produce smaller, high quality collections in limited quantities and sell them at fair prices.

combining our experiences outdoors with our love for all things urban, we work to fuse street style with sport performance and evolve functional urban fashion.

in this single minded pursuit of change we refuse to cut corners, we’re committed to using only the highest quality fabrics and materials and proudly produce our clothing in a socially responsible environment, in Canada.

in an industry defined by mass production and volume, we want to have the smallest footprint while making the greatest impact. The result of every small choice is reflected in the clothing we make, and in the people that choose our brand.

get to know us and let us get to know you, send us an email, give us a call 1-866-787-BETA (2382) or stop by our blog.