Carrying the finest lingerie, intimates and apparel for nearly 80 years.

Bra Smyth's New York roots go back three generations and 79 years, starting in 1932 with a store in the Bronx. Our flagship store is now on Madison Avenue, and our current staff offers over 100 years of combined experience.

After 3 generations of retail sales in New York City, a decade of success through our catalog, and many years of booming sales on our website, Bra Smyth opened our second store at the Short Hills Mall in New Jersey, followed by third store on Broadway. These new stores offer you the products from catalog that you love, with the legendary personal service of our flagship New York store.

Professional fitters are on hand at all locations to make sure you get the perfect size bra, as well as seamstresses who can make custom alterations. You'll never find a better fit.

Facebook: facebook.com/BraSmyth
Twitter: twitter.com/BraSmyth