Representatives of analytics-intensive companies talk about how they use data and analytics to compete. Do they "compete on analytics" at the highest level? How do they use analytics to differentiate themselves from their competitors? How did they get where they are and what challenges remain? What are their plans for the future?

Panelists Include:
DJ Patil, LinkedIn
Ken Rudin, Zynga
Neel Sundaresan, Ebay
Kevin Weil, Twitter
Moderated by: David Steier, PricewaterhouseCoopers

Closing Keynote
Jaap Suermondt, HP Labs

Panel Discussion: “The Investor Perspective”
Panelists Include:
Stacey Curry Bishop, Scale Ventures
Asheem Chandna, Greylock
Kevin Efrusy, Accel
Sumeet Jain, CMEA
Lars Leckie, Hummer Winblad
Moderated by: Harold Yu, Orrick, Herrington & Sutcliffe LLP

Panel Discussion: “New Frontiers for Analytics”
Analytics are embedded in virtually every business and consumer application reshaping the types and speed of decision making. What new markets and products are being created out of this burgeoning field? How are next generation analytics reshaping product lifecycles and the associated revenue potential? What are the new business models emerging and what’s next on the horizon?

Panelists Include:
Jie Cheng, Acxiom
Vispi Daver, Sierra Ventures
Peter Farago, Flurry
Tom McLaughlin, Accept Software
Jeff Minich, CalmSea
Moderated by: Brett Sheppard, BigDataNews.com

Afternoon Keynote : "The Unreasonable Effectiveness of Data"
Peter Norvig, Google