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New work for Sony is startlingly beautiful and a surreal homage to its global brand message of “make.believe” and a tribute to the pleasure of eye candy.
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DOP | martyn kersten production | twelve o'clock by twelve o'clock thanks everyone for your comments and likes!
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Superfad’s new in-store campaign for Sony is a startlingly beautiful and surreal homage to Sony’s global brand message of “make.believe” and a tribute to the pleasure of “Eye Candy”. Unfolding in three parts, “Birth of Color,” “Explosion of Color,” and “Release of Color,” the project was directed and produced by Superfad and will be seen in stores and trade shows throughout the world. The concept was inspired by the idea that from one’s imagination…
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