Calvin Klein hired SA Screen Media to execute the world's first outdoor mobile interactive advertising campaign. Touch Screen technology was utilised to allow members of the public to vote in Calvin Klein's 9 Countries 9 Med modelling competition.
SA Screen Media executed the world's first interactive digital sampling campaign in Norway utilising a large format screen connected to a series of Cannon DSLR cameras. Members of the public were allowed to test the cameras seeing their photos appear instantly on the large format HD screen.
SA Screen Media executed this outdoor advertising campaign with a difference... The SA Digiadvan toured cities all over the UK allowing members of the public to test out the newest musical computer games live on the high street. A Playstation 3, Wii and XBox 360 were all connected to the Digiadvans large format screen allowing people, to sing, strum and drum to their hearts content right in the middle of the street.
SA Digiadvans are mobile interactive screens. Many of the world's top brands choose Digiadvans everyday to execute their outdoor marketing.
With interactive touch screens, live TV and video broadcasting, giant games consoles and audience measurement software the Digiadvans are redefining the customer/brand relationship.